Video may have killed the radio star, but podcasts are going strong.
More people are listening to podcasts than ever before. They’re our favorite way to laugh, learn, and stay informed – and they’re also one of the most effective and targeted ways to reach your customers.
The thing is, with 550,000+ shows out there, this media isn’t just booming…it’s crowded. It’s hard to be heard through all those voices.
How do you get YOUR voice heard? How do you stand out in the fray?
This week on the Scale or Fail Show, I chat with Steve Olsher, host of #1 rated podcasts like Reinvention Radio and Beyond 8 Figures. Not only is Steve an expert on all things podcasting, he’s a serial entrepreneur who has used the medium to launch his own businesses into explosive levels of growth and success.
Whether you’re just starting out, or looking to make an even bigger impact with your show, this episode is for you.
Join us to find out:
- Why podcasting is much more powerful than traditional marketing
- What it takes to get to #1 on the charts
- The biggest mistakes that beginner podcasters make
- The reason most podcasts, even great ones, fail
- Why you don’t need to be “huge” to succeed in podcasting…and how having a small niche can be your best advantage
- How to score an interview with anyone – on the spot
- And so much more!
Voice for Business Success
Allison Maslan, CEO of Pinnacle Global Network, The World Leader in Scaling Businesses. She is the Wall Street Journal Best Selling Author of, Scale or Fail, which is endorsed by Daymond John and Barbara Corcoran of Shark Tank. Allison’s built 10 successful companies starting out at age 19. Her client list has included Ben & Jerry’s, Supercuts, Charlotte Russe, and Allstate.
Now she and her team of CEO Mentors pay it forward by helping business owners scale their companies, fast-track their success and create a more meaningful life. The Pinnacle Global Network, her private mentoring and mastermind enterprise has guided thousands of business owners over the past 10 years. Allison’s been featured in Inc., Success, Fortune, Fast Company and Forbes Magazines, is a regular contributor to Entrepreneur Magazine and a featured expert on ABC, CBS, NBC, CNN and Fox across the US. Allison has also hosted her own podcast, The Scale or Fail Show, since 2011.